Social Contribution Activities
Toshiba Tec Group stipulates “community relations” in its Standards of Conduct. We conduct a variety of community-rooted activities, pivoting on “next generation development,” “social welfare,” and “environmental protection” with the aim of creating a better society based on a profound understanding of the history, culture and customs of each country or region in which we operate as a member of the global community.
Standards of Conduct
19. Community Relations
- Toshiba Tec Group Corporate Policy
Toshiba Tec Group Companies shall:
- contribute to and cooperate with all local communities in which Toshiba Tec Group operates in order to perform its duties as a member of these communities and engage and collaborate with a wide range of stakeholders such as NPOs/NGOs, administrative organizations, and international bodies;
- support directors and employees in undertaking voluntary activities and give full consideration to each individual's desire to exercise his or her civil rights;
- make appropriate donations in each country and region where Toshiba Tec Group operates, after considering the contribution to each community, and reasons for and public nature of making donations; and
- try to improve the brand image in all aspects of their relationships with communities.
Toshiba Tec Philanthropy Fund
In 1992, with the aim of contributing to society as a good corporate citizen, we established the Toshiba Tec Philanthropy Fund, which is made up of contributions from employee salaries and bonuses. We annually use this fund to promote local welfare activities, support children who will lead the next generation, and promote environmental conservation. In the event of a large-scale disaster, we make donations for recovery efforts.
In fiscal 2023, as part of our support for efforts against wide-area disasters, local contributions, and next-generation development, we donated through corporate matching to (1) the Japanese Red Cross Society's fundraising, and donated (2) fixtures and equipment, picture books and educational toys, etc. to public facilities, kindergartens, nursery schools, after-school children's clubs, and other facilities in the areas where our head office, Shizuoka Business Center, and Kansai, Chugoku-Shikoku, and Kyushu branches are located. We also donated to (3) NPOs.
Toshiba Group's Volunteer Days
Building on the aims of the International Volunteer Day set by the United Nations on December 5, Toshiba Group has designated December as its annual Sustainability Month. From fiscal 2 01 4, we annually carry out Toshiba Group's Volunteer Days activities as well as social contribution activities, including clean-up, collection, donation, fundraising, welfare activities, and disaster relief at each business site.
Second Collaboration with “Kindergarten” Magazine Receives External Recognition
Through the close partnership that it has cultivated with the editorial department of Shogakukan's “Kindergarten,” an educational and lifestyle learning magazine targeting pre-school-aged children, Toshiba Tec participated in a corporate collaborative project to provide a supplement for the May 2021 issue of the magazine. This paper craft supplement for the self-checkout system received much external recognition, the most prestigious of which was the highest award (Grand Prize) at the 63rd Japan Magazine Advertising Award. The next collaboration was a paper craft supplement for a self-checkout cart, modeled on our “Pipitto Self” product, that was included in the April/ May 2023 issue of “Kindergarten.” The shape of the cart, the scan beeping noise, and other inventive elements designed to recreate the real thing, as well as ingenious ways of recreating the fun of pushing the cart around a supermarket, gained highly favorable recognition, earning this project an award at the Japan Magazine Advertising Award (Silver Award at the 65th Award) and the 17th “Kids Design Award,” hosted by the Kids Design Association. We heard many favorable impressions of this product that have led to improved engagement, such as that it prompted conversation between parents and children in employees' homes and triggered an interest in checkout in everyday life.
Observation Tours for Employees' Children
As part of our efforts to improve employee satisfaction and engagement, we used the summer vacation period, when children would be better able to participate, to conduct observation tours of the head office area and Kansai branch office for the children of employees. A total of 60 parents and children attended the head office area tour, where they enjoyed a variety of experiences using actual machines and devices in the “01sight” showroom. Thirty people participated in the Kansai branch office tour, which included a tour of the new offices that the staff had just moved into, a showroom experience, and viewing of a fireworks display from the office premises that night. These events were enveloped in the smiling faces of the children for the entire day and were an opportunity for parents, children, and families to enjoy fun and cheerful interactions.
Environmental Protection
We actively work on activities for environmental protection, such as biodiversity conservation, local clean-up and tree planting, in collaboration with local residents.
Welfare
Voluntary read-to-children activities
Reading to kindergarten children
At Shizuoka Business Center, we started donating picture books using the Toshiba Tec Philanthropy Fund in fiscal 2010. Donations have continued since to coincide with the Company's founding anniversary day every year in partnership with Mishima City and Izunokuni City, presenting kindergartens and nursery schools in the two cities with picture books. In fiscal 2022, we donated picture books to about 60 facilities in both cities, including kindergartens/nursery schools and after-school childcare clubs, bringing the number of such books donated so far to around 5,500. In fiscal 2011, we also began voluntary read-to-children activities after looking for something we can do for local communities and seeking to have children enjoy something with a smile.
Food Drive
Food Drive
We organize a Food Drive, a program for donating redundant food brought from home, at the head office, Shizuoka Business Center and each business site, donating collected food to neighboring food banks.
Donations to welfare institutions and charity organizations
We collect clothing, stationery, old stamps, etc. from employees, actively donating them to NPOs, welfare institutions and charity organizations.
Regional volunteer activities
Volunteer flower-planting activity
We also participate proactively in regional volunteer activities. The activities we have participated include snow-removing work for elderly households and assistance in guiding participants in a peace memorial ceremony in Hiroshima, both activities closely linked to regional characteristics.
Blood donation activities
We engage in blood donation activities every year at the head office, regional offices/branches/sales offices, business centers, and overseas subsidiaries, helping those requiring blood transfusion through blood centers in the countries concerned.
Disaster Recovery Support
To support recovery in areas severely affected by earthquakes, we organize a fair of local products from Hokkaido, Tohoku, Ishikawa, Hiroshima, and Kyushu.
